A Big THANKS to Belgium’s top newspaper La Libre Belgique for their great story today on soleRebels on page 2 of their printed newspaper!
And they have also posted it online! Read the full article at the following link: La chaussure verte made in Ethiopia
soleRebels has just been featured on BBC Afrique in an article titled "Succes story" africaine. Check out an excerpt from the article below:
"Nous employons des gens sans expérience mais talentueux, parfois de milieux très défavorisés, nous les formons a nos méthodes d’artisanat et nous les récompensons financièrement ".
Pour l’heure, SoleRebels produit jusqu’à 800 paires de chaussures par jour, dont les prix varient entre 35 et 95 dollars sur le marché international.
Bethlehem Tilahun Alemu affirme que son modèle économique, qui mise essentiellement sur internet, lui permet de comprendre les besoins du marché en temps réel.
Click here to read the full article: "Success story" africaine
Click here to read the English translated version: African Success Story
Style.it, one of Italy’s coolest fashion blogs, just published a great article on soleRebels titled Scarpe eco e ribelli.
Check out an excerpt from the article below:
Qual è il segreto di SoleRebels? Bethlehem Tilahun Alemu sottolinea l’importanza dell’aspetto ecologico; tutti i materiali utilizzati sono reperiti localmente, come i vecchi pneumatici usati per realizzare le suole. E qui c’è sotto una bella storia che ha dato il nome al marchio; ‘SoleRebels’ si rifà ai ribelli che nel 1991 rovesciarono il regime del dittatore Menghistu e che calzavano ciabatte ricavate dai vecchi pneumatici, appunto.
The article can be read in full at the following link: Scarpe eco e ribelli
And an English translated version can be read here: Shoes and eco rebels
A great crew from the BBC stopped by today and filmed a great segment about soleRebels for African Dream, a program dedicated to spotlighting top African entrepreneurs.
It will be broadcast on BBC World starting in June!!!!
Thanks BBC!
soleRebels has just been featured in an article on News24 titled, Ethiopian shoes find world market. Check out an excerpt from the great article below:
"The shoe brand name is soleRebels and the success story behind the company based just outside the capital Addis Ababa is testimony to the belief that products made in one of the poorest countries in the world can establish themselves in the global fashion marketplace...."
Read the full article at the following link: Ethiopian shoes find world market.
soleRebels has just been featured on NOW Magazine's website in an article called Where can I find fair trade shoes? The magazine is a Canadian publication based out of Toronto.
An excerpt from the article is below:
Looking for something that comes with a few more labour guarantees? Check out the certified fair trade, middleman-free loafers, ballet and boat shoes, sandals, lace-ups and Ugg-style boots by soleRebels.
Head over to NOW Magazine's website to see the full article!
soleRebels has just been featured in the Austrian publication, Salzburger Nachrichten!
Read the full article in its original format here: Rebellen-Schuhe aus Äthiopien
Or read it in its translated English version here: Rebel Shoes from Ethiopia
This week soleRebels was featured in a publication from the Czech Republic!
To read the full article in its original format, follow this link: Africká firma se také může prosadit. Etiopské boty z pneumatik dobývají svět
To read the translated English version, follow this link: Ethiopian Shoes from Tires Conquer the World
Our amazing friends at TADIAS Magazine did a great interview with soleRebels founder, Bethlehem Tilahun Alemu.
You can read the article in its entirety at the following link: Interview with Bethlehem Tilahun Alemu
soleRebels has just been featured as a Social Business on the website SocialBusiness.org, which is crowd sourced by TrendHunter.com
Be sure to check out the soleRebels feature at SocialBusiness.org