News

New African Magazine names Bethelehm Tilahun Alemu Most Influential African of 2014 Posted on 28 Nov 07:55

The manufacturing trendsetter

The 34-year-old entrepreneur and self-declared lover of leather may not seem like much of a rebel, but the way in which her local company soleRebels has become Africa’s fastest-growing shoe brand and first global footwear brand is certainly out of the ordinary. Alemu, who is soon launching the Republic of Leather that will produce other goods, believes Ethiopia contains huge potential for manufacturing, and as the likes of H&M and other international investors eye up the country, it seems she is not the only one.

See full listing here


Oprah Winfrey names Bethlehem Tilahun Alemu to her Annual Power List Posted on 21 Jul 12:14

O, The Oprah Magazine presents its fourth annual O Power List, featuring 21 women from the African continent who, through their lives, are inspiring others to follow and fulfill their purpose, as the truest version of themselves.

Super Innovators: the new wave of African innovators Posted on 4 Apr 11:22

Wings magazine profiles soleRebels ceo and founder, Bethlehem Tilahun Alemu

To kick off a new year for new ideas, Wings finds inspiration in the new wave of African innovators who are coming up with ingenious solutions to local challenges."

Read the full article here


SEV Magazine's Beautiful Article on Bethlehem Tilahun Alemu Posted on 19 Mar 10:19

Read the full article here


Rebel With a Cause - SELAMTA MAGAZINE Posted on 4 Mar 11:55

SELAMTA MAGAZINE the in flight magazine of Ethiopian Airlines is spotlighting soleRebels and our founder this month 

Read Full Article Here

SoleRebels’ meteoric rise from small-scale Addis Ababa shoe shop to Africa’s fastest-growing footwear brand is a unique tale of success — especially on this continent, where opportunities do not come easily to young entrepreneurs.

Since the founding of her company in 2004, Bethlehem Tilahun Alemu has garnered much media attention and multiple international awards for her distinctive approach to manufacturing. More impressive, however, has been the sales growth that has propelled soleRebels toward global-brand recognition.