FORBES AND African Business Magazine : Africa's Top 100 Young Economic Leaders Posted on 13 Nov 10:51
This month's FORBES AND African Business Magazine NAME Bethlehem Tilahun Alemu to Africa's Top 100 Young Economic Leaders
This month's FORBES AND African Business Magazine NAME Bethlehem Tilahun Alemu to Africa's Top 100 Young Economic Leaders
Full Article Here (Tadias.com)
New York (TADIAS) – What better location in the U.S. than California’s famed Silicon Valley to sell comfortable and fashionable footwear that are made from recycled materials with the added value of being 100 percent vegan?
Raised in an Ethiopian village, Bethlehem Tilahun Alemu noticed, “We had lots of artisan talent, but no job opportunities.” So she created one—many, in fact, by starting soleRebels, a shoe company that pays fairly and uses local materials such as hand-spun cotton and recycled tires.
The shoes are now sold at Urban Outfitters and Whole Foods. "We don’t want to make a pity product,” says Alemu. “We want people to buy our shoes because they look good.”
Bethlehem Tilahun Aleumu was mentioned in Forbes this week: