News

New African Magazine names Bethlehem #7 on "Trailblazers under 50" list Posted on 24 May 08:36

New African Magazine Trailblazers under 50

New African Magazine has just named soleRebels founder, Bethlehem Tilahun Alemu, #7 on the "Trailblazers under 50" list, right behind US President Barack Obama who was in spot #6!

From the article:

Alemu created soleRebels in 2004, to bring hope and jobs to her local community. Combining the skills of local artisans with an eco-sensitive approach, the company is an example of what a sustainable, global fair trade business can achieve and do for Africa - help end aid dependency.

See the full article below (click to enlarge).



Belgium's biggest newspaper, Het Laatste Nieuws, features soleRebels Posted on 24 May 08:25

soleRebels feature from Het Laatste Nieuws

Het Laatste Nieuws - Belgium's biggest newspaper - just ran a cool full page feature on soleRebels!

Check out the full article below:







soleRebels featured on BBC News Posted on 22 May 09:00

soleRebels on BBC

This week soleRebels was featured on BBC News in a special, Turning car tyres into shoes at Ethiopian factory.

You can watch the full video at BBC News.


Bethlehem and soleRebels featured by Fast Company Posted on 13 May 08:47

Bethlehem Tilahun Alemu, soleRebels founder

soleRebels founder and managing director, Bethlehem Tilahun Alemu, has just been named One of the Most Creative People in Business by Fast Company.

Fast Company writes:

Bethlehem Tilahun Alemu's childhood village in Ethiopia taught her a sobering economic lesson: "We had lots of artisan talent, but no job opportunities," she says. So, on a plot of her grand-mother's land in Addis Ababa, she created a small-scale solution: soleRebels, a shoe company that pays fair wages and uses locally sourced materials such as organic, hand-spun cotton.

Visit Fast Company to read the full article.


soleRebels Featured on Oprah.com Posted on 5 Mar 08:29

Oprah Magazine

In addition to being featured in the March issue of Oprah Magazine, soleRebels has just been featured on Oprah.com in the article Transforming a Community, One Fair-Trade Shoe at a Time.

From the article:

With her outsize ambition, bethlehem tilahun alemu is bringing ethiopia’s local culture to people around the world—foot by foot.

Read the full article here: Transforming a Community, One Fair-Trade Shoe at a Time.


TIME Magazine features soleRebels: Stepping Out, Ethiopian Style… Posted on 28 Nov 21:28

Time Magazine

soleRebels has just been featured in Time Magazine’s Style section in an article titled Stepping Out, Ethiopian Style.

Read an excerpt from the article below:

Boosting its international profile is a distinct possibility for soleRebels, which sells the world’s only Fair Trade-certified footwear. The fashionably designed sandals, slip-ons, lace-ups and boots are handmade and feature organic cotton linings.

Read the full article at Time.com


Bethlehem Tilahun Alemu meets Lego’s Jorgen Vig Knudstorp on BBC Ideas Exchange Posted on 5 Sep 08:19

Bethlehem Tilahun Alemu

The Ideas Exchange is a series from the BBC exploring the minds shaping global business. It pairs up business leaders from around the world to discuss today's business landscape and their secrets to success.

Watch the video below to see soleRebels founder, Bethlehem Tilahun Alemu, meet Lego CEO Jorgen Vig Knudstorp.


Forbes lists Bethlehem Tilahun Alemu as ‘Woman to Watch’ on World’s 100 Most Women 2012 List Posted on 23 Aug 08:27

Forbes logo

Forbes magazine just published their World's 100 Most Powerful Women 2012 AND soleRebels founder and managing director Bethlehem Tilahun Alemu is on the Women to Watch list!

Bethlehem appears along with Kate Middleton the Duchess of Cambridge, Robin Roberts Co-Anchor, Good Morning America and Sara Blakely the Founder of iconic apparel company Spanx!

See Bethlehem’s ‘Women to Watch’ profile at Forbes


…we’re approaching 5k! Posted on 5 Aug 09:37

Facebook Logo

Thanks to YOU we'll soon hit the 5,000 Like mark on Facebook!

To show our appreciation we will give the person who completes the 5,000th “LIKE” TWO pairs of soleRebels from our webshop! [Winner can select ANY 2 STYLES that they like!] PLUS TWO [2] of our awesome soleRebels WALK NAKED tees!

Share this with your friends, who knows, he/she might just be the lucky 5k!


BBC is featuring soleRebels - Ethiopian shoemaker takes great strides Posted on 27 Jul 08:28

BBC News Africa

Head over to BBC.co.uk to catch soleRebels' video feature from African Dream, titled Ethiopian shoemaker takes great strides.